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Madewell
Video / Editing / Street Ad NYC / Taxi TV
Madewell contracted John Urbano to shoot, direct, and edit six video campaigns with in-house creative director Alice Bucaille. From the Slip, Turn, Smile, Zip, Nod campaign to the Everyday Madewell series, John captured bold, vivid pictures that combined an honest, non-commercial look with an energetic edit, accentuating the Madewell lifestyle.
Madewell 01
Madewell 02


MADEWELL / Everyday Madewell — Asli

MADEWELL / Everyday Madewell — Magda

MADEWELL / Everyday Madewell — Sierra
Madewell 03


MADEWELL / Everyday Madewell — Adeline

MADEWELL / Everyday Madewell — Christina

MADEWELL / Everyday Madewell — Lisa
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